BA5006 Important Questions Services Marketing MBA

BA5006 Important Questions Services Marketing MBA

BA5006 Important Questions Services Marketing MBA Anna University free download. Services Marketing Important Questions BA5006 pdf free download.

Sample BA5006 Important Questions Services Marketing MBA:

1
How would you explain Services Economy?
Level1
Remembering
2(i)
Will you state Ethical Issues in Services Marketing? (7)
Level2
Understanding
2(ii)
Can you explain unique characteristics of services? (6)
3(i)
How would you show your understanding of Components of Services economy? (7)
Level3
Applying BA5006 Important Questions Services Marketing
3(ii)
How would you show your understanding of facility based services? (6)
4
How would you categorize reason for the growth of services Sector?
Level4
Analysing
5(i)
Can you elaborate on scope of services marketing? (7)
Level5
Evaluating
5(ii) BA5006 Important Questions Services Marketing
Why do you think Technology is a key driver of services Innovation (6)
6(i)
How would you evaluate the challenges of Service Marketing? (7)
Level6
Creating
6(ii)
How would you explain communication issues in ServiceMarketing? (6)
7
How would you describe Evolution and Growth of Services Sector?
Level1
Remembering
8(i) BA5006 Important Questions Services Marketing
Can you explain other contemporary issues in Services Marketing? (7)
Level2
Understanding
8(ii)
Explain the impact of economic liberalization on the growth of service sector (6)
9(i)
Discuss the nature of ServicesMarketing (7)
Level3
Applying
9(ii)
How do you classify services on the basis of Tangibility? (6)
10
Can you list out reasons for the Growth of Service Sector?

11
Discuss the cultural changes facilitated the growth of service sector.
Level1
Remembering
12
Explain the elements of service economy that has shown remarkable growth with example
Level2
Understanding
13
What do you think about global service era and its Characteristics?
Level4
Analysing
14(i)
What are contemporary issues in services Marketing With suitable example?
(7)
Level1
Remembering
14(ii) BA5006 IQ Services Marketing
What is the impact that social changes in IT on the service Economy. (6)

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